If you’re hunting for blog examples that actually earn money, drive millions of monthly visitors, and dominate Google’s search results – this is your guide. Whether you’re a beginner looking for inspiration or a marketer aiming to refine your strategy, these best blog examples in digital marketing, SEO, and passive income can act as blueprints for your own blogging success.
From famous bloggers to popular blogs to read, each example below includes key metrics – like traffic and revenue – so you can see what’s possible with the right strategy.
Why Study Digital Marketing Blog Examples?
Digital marketing blogs serve as blog website examples that show how to drive organic traffic, build an audience, and generate income through content. They’re ideal for:
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Beginners seeking blog examples for beginners
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Freelancers looking for passive income blogs
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Entrepreneurs who want to make a successful blog
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Content marketers refining their blog marketing strategy
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Brands who want to create business blog examples
Let’s break down 15+ of the most popular blogs in this space.
1. Backlinko – SEO & Link‑Building Blog
Started: 2012
Monthly Visitors: ~250K
Revenue: ~$80K/month (pre-acquisition)
Brian Dean’s Backlinko is one of the most famous SEO blog examples on the web. Known for inventing the “Skyscraper Technique,” Brian turns complex SEO into practical, engaging content. His posts are lengthy, loaded with visuals, and rank for thousands of keywords. It’s a brilliant example of a successful blog focused on long-form, evergreen content that drives long-term value. This is one of the top blogs to read if you’re serious about content-driven SEO growth.
2. Smart Passive Income – Online Business & Passive Income
Started: 2008
Monthly Visitors: ~300K
Revenue: $40K–$60K/month
Run by Pat Flynn, this blog has inspired thousands through his honest income reports and tutorials on affiliate marketing, online courses, and podcasting. Smart Passive Income is a great blog example that balances educational content with storytelling. Pat frequently answers questions like how to become a successful blogger and how to build a blog that earns money. It’s one of the most successful blogs in passive income and a great blog to follow for beginners.
3. Neil Patel – Digital Marketing & Growth
Started: 2010
Monthly Visitors: Millions
Revenue: SaaS subscriptions & consulting
Neil Patel’s blog is practically a university in content marketing and SEO. With thousands of detailed posts and video tutorials, this is one of the top blogs globally in terms of reach and value. Neil uses real-world examples, long-tail keywords, and case studies to teach growth marketing. It’s a relevant blog for marketers, SEOs, and business owners.
4. Ryan Robinson – Blogging, Freelancing & Side Hustles
Started: 2014
Monthly Visitors: ~500K
Revenue: ~$30K+/month
Ryan Robinson shares his entire blogging journey – from freelance writer to six-figure blogger. His blog includes step-by-step tutorials, blogging tools, and income reports. He’s a great example of how to create a successful blog from scratch. Whether you’re interested in content writing, side hustles, or affiliate marketing, this is one of the best blogs to follow in 2025.
5. Moz Blog – SEO Research & Insights
Started: 2004
Monthly Visitors: Hundreds of thousands
Revenue: Moz Pro tools
A pillar in the SEO world, the Moz Blog breaks down everything from keyword research to Google algorithm updates. It’s known for Whiteboard Friday, where experts simplify tough SEO topics using visuals. It’s an ideal blog example for business websites looking to grow via organic traffic.
6. Content Marketing Institute – Strategy & Planning
Started: 2007
Monthly Visitors: Hundreds of thousands
Revenue: Events, training, subscriptions
Focused on content marketing strategy, the CMI blog is a go-to for enterprise marketers. It features case studies, content planning templates, and tips for scaling your content operation. This is one of the best blog website examples for B2B and corporate teams.
7. Ubersuggest Blog – Beginner-Friendly SEO How-Tos
Started: 2017
Monthly Visitors: Tens of thousands
Revenue: Ubersuggest tool subscriptions
While part of Neil Patel’s ecosystem, Ubersuggest Blog has become its own hub of SEO advice. It’s a fantastic example of a blog aimed at beginners. The articles focus on technical SEO, keyword research, and traffic growth – using real-life examples and visuals. If you want digestible blog content, start here.
8. Ahrefs Blog – Data-Driven SEO Case Studies
Started: 2015
Monthly Visitors: ~300K+
Revenue: SaaS subscriptions
Ahrefs offers deep dives into SEO experiments, keyword studies, and SaaS-specific content strategies. If you want a professional blog example focused on data, Ahrefs is top-tier. It’s a textbook example of how to run a successful blog using product-led content marketing.
9. Search Engine Journal – SEO News & Analysis
Started: 2003
Monthly Visitors: ~500K+
Revenue: Ads, sponsored posts, training
This blog is your daily dose of everything Google-related. From core updates to PPC strategies, Search Engine Journal delivers timely insights with expert commentary. If you’re tracking web log rankings or algorithm changes, this is a must-read blog.
10. Copyblogger – Content Marketing & Copywriting
Started: 2006
Monthly Visitors: ~200K
Revenue: Digital products, themes, courses
One of the best personal blogs in content writing, Copyblogger helps marketers master headlines, landing pages, and storytelling. Its focus is simple: turn readers into buyers. If you’re looking for blog examples that make money, Copyblogger should be bookmarked.
11. HubSpot Blog – Marketing, Sales & CRM
Started: 2006
Monthly Visitors: Millions
Revenue: HubSpot CRM SaaS
A massive resource with thousands of articles, the HubSpot blog covers marketing, sales, customer service, and CRM. Its clean structure, keyword targeting, and deep linking make it a perfect blog example for corporate teams.
12. ShoutMeLoud – Blogging & WordPress
Started: 2008
Monthly Visitors: 100K+
Revenue: Affiliate marketing & digital products
Founded by Harsh Agrawal, ShoutMeLoud is a popular blog that helps creators make money from blogging. It’s filled with guides on WordPress, SEO, and Google AdSense – making it a strong example of a successful blog built on personal branding.
13. Blogging Wizard – Tools & Blog Growth
Started: 2012
Monthly Visitors: ~200K
Revenue: Affiliate links & tools
This blog features tool reviews, SEO tutorials, and audience growth hacks. If you’re searching for blog examples about blogging, this one is built for you. Their guides on blog monetization are top-notch.
14. Niche Pursuits – Affiliate Marketing Case Studies
Started: 2011
Monthly Visitors: ~150K
Revenue: Affiliate income
Run by Spencer Haws, this blog focuses on niche sites, keyword research, and affiliate strategies. It’s ideal for people building micro-niche blogs or doing keyword-driven SEO. Each post is a real case study, making this a great blog example of transparency and actionability.
15. Quicksprout – Online Marketing
Started: 2008
Monthly Visitors: ~500K
Revenue: Content services, affiliate
Quicksprout mixes SEO and content marketing insights in short, snappy formats. The site also features actionable guides for SMBs. Great for those looking for professional blogs examples and concise formats.